AI Visibility Audit skill
Find out why AI answers recommend competitors instead of you, and the few changes most likely to get your brand mentioned or cited.
Run it in your agent: /ai-visibility-audit (with the Claude Code plugin: /seoprama:ai-visibility-audit). Other agents have their own skill picker, or ask for the workflow by name.
Ask your assistant why ChatGPT, Gemini or Google AI recommend your competitors. It reads your AI visibility results, follows the pages those answers cite, checks your own site, and recommends one to three changes.
If you already track prompts, the audit uses your latest results and buys no new tracked answers. It may ask ChatGPT one or two of the prompts directly to see which searches it runs before answering, which uses a small amount of credit. If you don't, the assistant proposes a small set of prompts, shows the cost, and runs one check after you approve it.
When to use it
- You want to show up when people ask AI for recommendations in your category.
- AI answers name competitors but not you.
- You have tracking results and want to know what to do about them.
- You need a shareable AI visibility (GEO or AEO) report for a client or your team.
For example: “Why does ChatGPT recommend our competitors for project management software, and what should we change?”
What you get back
A short report with:
- where you stand: how often you are mentioned or cited, by topic and engine
- one to three recommendations, each tied to the prompts, cited pages and searches behind it, such as a review article to get onto, an owned page to improve, a missing comparison page, or a crawler rule blocking AI search
- the sources AI cites most in your market, and whether they list you
- what else was checked and why it did not make the cut
How to read the results
Findings describe the prompts, engines and run you tracked. They do not measure every AI conversation, traffic or a fixed ranking.
Recommendations are grounded in the answers and pages the audit read, but no change guarantees a mention or citation in a future answer. To see whether visibility moves after a change, keep tracking and watch the trend in Prompt Tracking.
How to get the best result
- Set up your brand, website and main competitors in project context first.
- Track a mix of neutral prompts across the topics you sell into.
- Name the topic or engine you care about most.
Use it with Seoprama
Use the skill with SAM in the app, or connect an external assistant through Seoprama MCP and install the skills.
Related skills
- AI Prompt Research to find prompts with demand before you track them.
- Link Prospecting to reach the sites AI answers cite.